Ithaca, N.Y. (September 19, 2016) – With an aim to inspire families to eat at home together more often, Rosie, an industry-leading online shopping platform for mobile and web, and its independent retailer partners are celebrating National Family Meals Month™ in September. National Family Meals Month™ encourages customers to share one more meal together per week at home, and highlights simple, healthy meal solutions in nearly every aisle, every day. Broulim’s Fresh Foods, Buehler’s Fresh Foods, Dash’s Market, Davis Food & Drug, Foodie’s Markets, Highland Park Market, Lee’s Marketplace, Lin’s Fresh Market, Maceys, Swensen’s Magic Markets, and Trumansburg Shur-Save are collaborating with Rosie to promote National Family Meals Month™.
To celebrate the final two weeks of National Family Meals Month™, Rosie is sponsoring a Family Meals Photo Contest. Contestants submit a photo of their family sharing a meal and “raising a mitt to commit” via a special page on Rosie’s website. Participants can then post their videos to social media using the “share” button on the page. Rosie will select five winners at random to each receive a $100 Rosie gift card.
Numerous studies underscore the long-term health, academic, and societal benefits of consistently eating together as a family, yet, according to a 2013 Harris poll, only 30 percent of American families share dinner every night. In addition, recent research proves that people who frequently cook at home eat fewer, healthier calories.
“Rosie is pleased to cooperate with our retailer partners on this important program,” said Rosie CEO Nick Nickitas. “Independent retailers and Rosie together provide a locally-sourced mobile/online grocery shopping service that is trustworthy, smart, personalized, and convenient so that intimate and critical needs for sustenance are anticipated and fulfilled during National Family Meals Month™, saving time and supporting quality of life.”
“Interest in creating more opportunities for families to eat meals together is at a critical point in our society,” said Leslie Sarasin, president and CEO of the Food Marketing Institute, creator of National Family Meals Month™. “The will to return to the table exists, but families need a friendly, familiar voice to encourage, guide, and help them. That voice comes from their neighborhood grocer.”
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ABOUT FAMILY MEALS MONTH™
As the voice of food retail, the Food Marketing Institute created National Family Meals Month™ as a nationwide, annual event to highlight the mealtime solutions offered by grocers and to encourage families to share one more meal at home per week.
ABOUT ROSIE
The industry leading online grocery shopping platform for mobile and web, Rosie launched in 2012 and today enables customers to shop online from their favorite local stores for same-day delivery or in-store pickup. Rosie partners with leading independent retailers and their wholesalers to provide eCommerce, delivery opportunities, omni-channel marketing and deep data services. Rosie serves as the preferred eCommerce partner by a variety of wholesale cooperatives, such as Associated Wholesale Grocers (AWG), Associated Food Stores (AFS), CERTCO, Olean Wholesale Grocers, and Associated Grocers of New England, and powers the online shopping platforms of major local retailers like Niemann Foods Inc., Broulim’s, Macey’s, Clark’s Market, and Buehler’s Fresh Foods. IBM selected Rosie as the Top Startup in North America in its 2014 IBM Smartcamp Competition. Visit rosieapp.com for company information and to sign up for a free account. For Rosie news and downloadable media assets, visit here. To see firsthand what retailers and their customers think about Rosie, check out this video. Like us on facebook. Follow us on twitter.
‘Source Note: Cornell University College of Human Ecology Department of Policy Analysis and Management: Do Family Meals Really Make a Difference?, Eliza Cook, Rachel Dunifon. 2012; Accessed [date], http://www.human.cornell.edu/pam/outreach/upload/Family-Mealtimes-2.pdf